How To Write A Explainer Video Script
Remember the time you were a kid and you received this amazingly wrapped box? And after rushing to open it you get a pair of socks inside? That is what people feel when they get explainer videos with nice titles and turn out to be “clickbait” ads or video content that is poorly scripted. Now that you’ve have attracted viewers to watch your explainer video with your eye-catching title, it’s crucial to make their interest last by keeping them engaged with it. People today absolutely hate being bored or watching the classic “infomercial” approach so its time to work on a script that will do your ad justice. The Structure First you need a structure, a framework on how the explainer video is presented to give it substance and to tell the viewer in an entertaining, more importantly a quick and easy the message you want to convey. Let’s go over 4 easy steps and the appropriate durations for each: The Problem – What is the problem? Tell your audience what is the problem in t...